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eCommerce

How to Increase the Average Order Value in your Online Store

So your online store has lots of customers — great! Lots of customers mean lots of potential for sky-high sales numbers. But how do you...

eCommerce

How to Grow Your eCommerce Business Using Analytics

Marketing guru Neil Patel once wrote that “Having access to statistical information from all areas of your online marketing and sales activities gives you an...

eCommerce

Cross-Border Commerce: A Rapidly Expanding Opportunity

Making the decision to become an international seller is one of the defining factors of a successful business. When cross-border commerce is done right, businesses...

eCommerce

Scrolling vs Clicking – Best Practices for eCommerce UX

If you’re thinking about starting an eCommerce business, there are key usability behaviors that you have to keep in mind to improve your marketing and...

eCommerce

Small Screen Opportunity: Get Optimized!

Benefits of Mobile Optimization The immediate advantage of optimizing your mobile site is that your customers will have improved, personalized shopping experiences. When your site...

eCommerce

Reach Your Goals with Mobile Commerce and Influencer Marketing

Influencer marketing is gaining more traction and investment than ever before. With 65% of Influencer Marketing budgets increasing this year alone, the most common budget...

eCommerce

Tips and Tricks for Top-Notch Holiday Security

This holiday season, experts predict that total retail sales in the US will exceed $1.1 trillion between November and January alone. eCommerce sales are expected...

eCommerce

Why is Visual Search for eCommerce the Next Big Thing?

Marketers this year have been focused intently on mobile optimization. Some of the top eCommerce projects have included doing research into effective voice search SEO,...

eCommerce

Adobe Marketo vs. Hubspot: Which is Best for Marketing Automation?

If you’ve been looking for marketing solutions and upgrades, you’ve most likely heard of Adobe Marketo and Hubspot. These powerful tools have highly valuable marketing...

eCommerce

Green eCommerce: How Do Online Businesses Impact the Environment?

Online retail has been frequently praised for the number of positive attributes it has when compared to traditional commerce. eCommerce is inherently more efficient than...

eCommerce

Top 3 Ways to Optimize the Mobile Checkout Experience

Mobile shopping has become increasingly common in the past few years, and according to researchers from Statista, the trend will continue to gain traction. Mobile...

eCommerce

Would Your eCommerce Business Benefit from a PWA?

Mobile commerce is expected to make up the majority of eCommerce sales within the next few years, so now is the time for retailers to...

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